Wednesday, January 27, 2010

nike air max hitstory

Released in 1987, almost 20 years ago, by Nike, the well renowned shoe maker Nike air max Shoes became a big success. Nike’s fame took a new flight with Nike Air Max. The shoes are known for their height of performance, with their superb style and technology, exalting to the height of perfection. The first Nike Air Max was launched with the name air max 360.

air max has a superb unique technology in which shoes are induced with a large air cushioning planted at the heel portion. The large air cushion is visible from the side of midsole in most of its designs. This unequaled technique is produced in many different types such as Nike Air Max 95, Nike air max 360, Nike air max 90, Nike air max 97, Nike Air Max Plus, Nike Air Max 2003, Nike Air Max 1, Nike Air Max2004, Nike Air Max 360 2006, Nike air max 360 2007 and Nike Air Max Elite.

The different kind of cushioning was named as “Air Max2″ which was not like the others having holes. Without holes this cushioning system provided high pressure and ultimate levels of comfort. Maximum cushioning system of this style is enhanced with various small circles also known as tube air. These circles provide individual cushioning to different foot areas.

All the Nike Air Max went through various phases of technical development and attained high levels of liking and success. These have been widely known as revolutionary foot wear amongst the buyers and the manufacturers.

Stylish enough to attract greatly, they are fashionable sports foot wear. The best ever known running shoes, Nike Air Max do not lay any stress on the foot and make the wearer feel easy and burden free to let the person run with full exuberance.

It is has been regarded as a culture icon by many. Especially popular amongst the youth they are made in many lively and eye catching sober colors basically black and white with slight touches of others.

Basic structure of the foot wear is designed in accordance with human anatomy with the spine of the shoe copying the spinal shape, especially in air max 95. The material used is as soft as the natural skin.

Nike air max shoes wear a high price tag, hence they were not a welcome item in the beginning, but they became a big success due to their unique technology and ultra fine materials. Surprisingly, these shoes are more liked by thieves, who need a swift and balanced run without much effort.

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